Reach the best tenants with Kangalou

How do we attract good tenants? Traditional listings are at the heart of the rental process, but in a changing market, the influence of social networks is playing an increasingly important role in the search for dwellings.

An evolving market

For landlords, the historically low vacancy rate for dwellings shows a potentially favourable situation in which most of the housing stock is occupied. Thus, it shouldn’t be a problem to find tenants at this time. Renting better in the coming years could be a major advantage in the market. In these unprecedented times, attracting better tenants should therefore be at the heart of your real estate strategy!

Better targeting for better renting

How do we attract these good tenants? Of course, traditional listings on Kangalou are at the heart of the process, but in the specific market context we know, the influence of digital and social networks also has an important role to play in the search for a dwelling. Indeed, this search is also frequently done on social networks.

A Kangalou innovation to help landlords display their units.

Technology and the use of social networks have caught up with the rental market. In 2020, Kangalou launched new packages, Le Social and La Star. This renewed offer was born out of the desire to maximize the visibility of your listings and allow you to reach tenants where they are. It uses innovative targeting marketing data and allows you to reach thousands of candidates quickly and efficiently.

By choosing Le Social and La Star packages, it is possible to post an apartment on one of the Best Apartments Facebook pages, the largest rental listing network on Facebook reaching more than 26,000 subscribers daily!

When a dwelling is posted on Kangalou and you have selected Le Social or La Star package, a Facebook publication is published in News Feeds and sponsored (paid advertising) on the targeted audience of candidates looking for an apartment.

This technological development in housing promotion not only allows you to precisely target tenants looking for housing in your area, but above all to increase its visibility compared to a traditional advertisement.

Discover all the advantages of Le Social and La Star packages by CLICKING HERE.

Renting is good but renting well is better.

Kangalou is the only web platform to define a thought-out strategy for landlords with quality partners, to organize targeted marketing campaigns to attract tenants with specific profiles and to present your listings in an efficient way.

Discover in video the testimony of Ghislain Couture, a real-estate broker who uses Kangalou to advertise his properties.

"I have been using Kangalou for several years. I have noticed that the quality of tenants who have approached me to rent my units is superior to many other sites in the same field." Ghislain Couture, real-estate broker